About the Company
Mindshare is a global media agency network that is part of WPP. We are dedicated to creating a better future for brands by building adaptive and high-performing marketing strategies. With a presence in over 86 countries, we partner with some of the world’s most iconic brands to drive growth and innovation through data-driven insights and cutting-edge media solutions. Our culture fosters creativity, collaboration, and continuous learning, providing an environment where our people can thrive and make a real impact.
Job Description
We are seeking a highly motivated and analytical Junior Marketing Analyst to join our dynamic team in Cork. This is an excellent opportunity for an ambitious individual eager to kickstart their career in digital media and marketing analytics. You will be instrumental in supporting our client teams by analyzing campaign performance data, identifying trends, and providing actionable insights to optimize digital marketing strategies. While based in Cork, we offer flexible work-from-home options to ensure a healthy work-life balance. You will work across various digital channels, including search, social, display, and video, helping our clients achieve their business objectives through smart, data-informed decisions.
Key Responsibilities
- Assist in the collection, processing, and analysis of large datasets from various digital marketing platforms.
- Generate regular and ad-hoc reports on campaign performance, providing clear summaries and visualisations.
- Monitor key performance indicators (KPIs) and identify trends, opportunities, and areas for improvement.
- Collaborate with marketing strategists and account managers to understand client objectives and data requirements.
- Support the development of dashboards and data models to streamline reporting and analysis processes.
- Conduct competitive analysis and market research to inform strategy development.
- Help prepare presentations for internal teams and clients, translating complex data into understandable narratives.
- Stay up-to-date with industry trends, analytics tools, and best practices in digital marketing.
- Participate in team meetings and contribute to ongoing projects and initiatives.
Required Skills
- Bachelor's degree in Marketing, Business, Statistics, Economics, or a related quantitative field.
- Strong analytical and problem-solving skills with a keen eye for detail.
- Proficiency in Microsoft Excel (pivot tables, VLOOKUPs, functions).
- Excellent written and verbal communication skills.
- Ability to work independently and as part of a team in a fast-paced environment.
- Basic understanding of digital marketing channels (e.g., SEO, SEM, Social Media, Display).
Preferred Qualifications
- Prior internship or project experience in a data analysis or marketing role.
- Familiarity with data visualization tools (e.g., Google Data Studio, Tableau, Power BI).
- Experience with Google Analytics, Google Ads, Facebook Business Manager, or similar platforms.
- Knowledge of SQL or other programming languages for data manipulation.
- Understanding of statistical concepts and methodologies.
Perks & Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health and wellness benefits package.
- Generous paid time off and public holidays.
- Flexible work-from-home options and a supportive hybrid work model.
- Pension scheme with company contributions.
- Continuous learning and development opportunities, including access to online courses and certifications.
- Mentorship programs and career progression pathways.
- Modern office environment in Cork with amenities and collaborative spaces.
- Employee assistance program and mental wellness resources.
- Regular social events and team-building activities.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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